Repeat after me: I support the 2nd Amendment.
Good, now we can move on. Quick background first. Openly carrying a rifle or shotgun in Texas is not illegal. If you want to carry a handgun you must get a concealed handgun license and then the gun must be, well, concealed. Other states have different laws and some allow the open carrying of handguns without a permit.
Starbucks has historically been neutral on guns - that is to say the company hasn't taken a stance one way or the other but has followed all local laws where any particular Starbucks is located.
Until now. Recently, supporters of expanded open carry and awareness of open carry laws have used Starbucks as a gathering location to make a point. This has forced Starbucks' hand and now we get this letter (full link here):
Recently, however, we’ve seen the “open carry” debate become increasingly uncivil and, in some cases, even threatening. Pro-gun activists have used our stores as a political stage for media events misleadingly called “Starbucks Appreciation Days” that disingenuously portray Starbucks as a champion of “open carry.” To be clear: we do not want these events in our stores. Some anti-gun activists have also played a role in ratcheting up the rhetoric and friction, including soliciting and confronting our customers and partners.
For these reasons, today we are respectfully requesting that customers no longer bring firearms into our stores or outdoor seating areas—even in states where “open carry” is permitted—unless they are authorized law enforcement personnel.
But the open carry movement in Texas has gone beyond congregating at Starbucks to show your support for the 2nd Amendment. Many times it's crossed the line from going about your business while exercising your 2nd Amendment right to antagonizing law enforcement and then acting outraged that law enforcement had the nerve to react to your provocation. Case in point:
(warning: some bad language not safe for work)
So what's the point in all of this? Supporters of the 2nd Amendment have to realize that guns freak some people out and make them nervous. You may think that fear is unfounded, but a bunch of you walking into Starbucks with your AR strapped to your back probably isn't the best way to address the situation. Same goes for being a-holes to law enforcement who might want to ask a question of the guy with a gun headed for the Texas capital. Were you within your rights? Sure. But having rights also means having the responsibility to know when and how to exercise them and how to protect them. Do many law enforcement need more education and training on Texas' current gun laws? Yes. But antagonizing and pushing the envelope is a good way to get laws passed so you have no options in the future.
So in your quest to raise "awareness" you have no managed to turn an otherwise gun-friendly business (or at the very minimum an indifferent one) against you and I wouldn't be surprised at all if you see a bill to ban the open carry of long guns in Texas in the near future. Good job.